JioStar - Indian Broadcasting World

JioStar’s ad platform Moment.AI gains festive traction

JioStar has rolled out Moment.AI, an artificial intelligence-powered advertising platform that places brand messages at moments of peak emotional engagement during video content consumption. The innovation, which leverages AI and machine learning to analyze emotional triggers within content, is currently live across JioStar’s entertainment netwo...

JioStar ropes in marquee sponsors for ICC Women’s WC 2025 coverage

The ICC Women’s World Cup 2025, scheduled from September 30 to November 2, is set to witness a power-packed broadcast as JioStar, the official broadcaster and streaming partner, unveiled a strong sponsorship line-up. Major partners on board include Google Gemini, Google Pay, Google Android, Google Pixel (W/O 10), Hindustan Unilever’s Rexona, Sta...

Jiostar launches Moment.AI to reshape contextual advertising

Jiostar has rolled out Moment.AI, an AI-powered contextual advertising tool aimed at helping brands connect with viewers at moments of peak emotional resonance. built on the theme of “own the feeling, own the moment,” the new solution promises to redefine how brand messages are delivered within video content. According to a press release by <...

JioStar sweeps GEMA India Awards 2025 with 32 wins

JioStar has emerged as one of the biggest winners at the 2025 edition of the Global Entertainment Marketing Academy of Arts & Sciences (GEMA) India Awards, clinching an impressive 32 metals — 15 Golds and 17 Silvers across multiple categories. From promos and campaigns to craft, design, social media, and branded partnerships, JioStar’s work ...

Pro Kabaddi League 12 opens with record-breaking viewership on JioStar

The twelfth season of the Pro Kabaddi League (PKL) stormed onto screens with a roaring start, as Opening Day ratings on JioStar Network outperformed last year’s debut. On the digital front, the league witnessed a threefold rise in reach, while overall watch-...

JioStar adds Bhojpuri, Haryanvi feeds and Referee Cam to PKL S12

Pro Kabaddi League (PKL) is set to return with a brand new season from August 29, promising fans across the country a richer, more immersive experience than ever before. JioStar, the exclusive broadcast and digital partner for the league, has announced a host ...

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!