Guest column

Guest Column: Does TRP policy ’26 keeps pace with changing paradigm?

The Ministry of Information and Broadcasting notified the ‘TV Ratings Policy 2026 – Guidelines for the Regulation of Television Rating Agencies’ on March 27, 2026, replacing guidelines that had governed television audience measurement in India since January 2014. In the intervening 12 years, how India watched televis...


Guest Column: Budget’s policy interventions to boost Orange Economy

Guest Column: Budget’s policy interventions to boost Orange Economy

The Union Budget 2026, presented by Finance Minister Nirmala Sitharaman yesterday, marks a decisive policy intervention aimed at strengthening India’s orange economy, with particular emphasis on local production, talent development and digital infrastructure for the media and entertainment sector.


Guest Column: My encounters with King Khan & Big B

Guest Column: My encounters with King Khan & Big B

This was in 1996 September when I moved to Mumbai after watching the SRK classic ‘Raju Ban Gaya Gentleman’. I had joined the New Indian Express (NIE) newspaper as Assistant Business Manager. The City of Dreams welcomed me with open arms and I was exuberant and bubbling with enthusiasm.


Guest Column: Revolutionizing M&E and the road to hybrid future

Guest Column: Revolutionizing M&E and the road to hybrid future

The media and entertainment (M&E) industry is experiencing a sweeping transformation, blending legacy formats with technological advancements to meet evolving consumer demands. While Over-the-Top (OTT) platforms have revolutionized content consumption, the potential resurgence of cable TV and the rise of Internet Pr...


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Guest Column – 2024: A Pivotal Year for India and Indian Media

2024 was a landmark year for India and its media landscape. Amidst global political turbulence, India, under Prime Minister Narendra Modi’s leadership, emerged as a beacon of political stability, weathering the once-in-a-century pandemic while ensuring continuity in governance. This stability has set the stage for the c...