Viacom18 set to broadcast the LaLiga promotion playoffs in India

Viacom18 set to broadcast the LaLiga promotion playoffs in India

Viacom 18 will broadcast the highly anticipated LaLiga Smart Bank 2022-23 Playoffs live in India as the teams compete for the one LaLiga spot left in the Spanish Segunda División (Spanish Second Division). The playoffs will begin on June 8, 2023, and Indian football fans will be able to watch the action live on Jio Cinema, MTV, Sports 18 - 1,...


44.9 Cr. viewers watched TATA IPL on JioCinema

44.9 cr. viewers watched TATA IPL on JioCinema

JioCinema continued to break TATA IPL viewership records, with 44.9 crore people watching their favourite sporting event on the platform. Viewers watched TATA IPL 2023 on mobiles, tablets, laptops/desktops, and Connected TVs via JioCinema's multi-platform offerings. This season, in particular, Connected TV adoption accelerated across the c...


Adidas, BCCI unveil all-new Indian cricket team jerseys

Adidas, BCCI unveil all-new Indian cricket team jerseys

Adidas, the official kit sponsor of the Indian cricket team, has unveiled the new national team jerseys --- made from recycled materials --- to be worn across all three formats of the game

The new kit will debut on the India men’s team during the upcoming World Test Championship Fina...


International Cricket Council announces DP World partnership

International Cricket Council announces DP World partnership

The International Cricket Council (ICC) yesterday announced a new long-term partnership with DP World, a leading provider of worldwide smart end-to-end supply chain logistics, as the ICC’s Official Global Logistics Partner.

The partnership starts from the highly anticipated ICC World...