Jio Cinema goes premium/SV for HBO/Warners Bros content. Killing two birds with one stone- Pure-play AVOD doesn’t seODem sustainable and this move targets premium subscribers who want an ad free experience Jio cinema OTT app has announced an annual subscr...
Category: Article
Guest Column: Seductiveness of law, crime & TV news pumped up ratings
By Pankaj Krishna
The seductive combination of law, crime and TV news could be mindboggling. As time ran out on the famed mafia don turned politician from the boro...
Guest Column: Cable industry must innovate to survive
By Ashok Mansukhani
The broadcast and telecom regulator Telecom Regulatory Authority of India (TRAI) is ‘upbeat’ about the cable distribution business.
Guest Column: Future’s connected & content will get distributed across devices
By Divya Dixit
We are in the era of digitization where we have seen many industries, especially entertainment, align towards a massive shift in consumption and c...
Guest Column: MIB follows up on TRAI’s +ive SESGs suggestions
By Rajiv Khattar
The difference between the connected and unconnected is still significant and data shows that nearly 60 percent of India is still not fully connected. With the pandemic we have seen the importance of the Internet penetration as it helps in bringing c...
Guest Column: TRAI must maintain level playing field in tariff rules
By Ashok Mansukhani
For the past 18 years, broadcasters have been at war with the sector regulator the Telecom Regulatory Authority of India (TRAI).