OTT | Indian Broadcasting World

ZEE5 Celebrates Durga Pujo with Digital Campaign #MaayerSatheMaakeDekha

NEW DELHI: Five renowned celebrities of the Bengali entertainment industry will feature in five heart-warming videos on ZEE5’s digital campaign on the occasion of Durga Puja, #MaayerSatheMaakeDekha to encourage the audience to celebrate this pujo by paying a tribute to their mother alongside Maa Durga.

ओटीटी प्लेटफॉर्म्स के रेगुलेशन पर केंद्र को मिला नोटिस

ओटीटी प्लेटफॉर्म्स को रेगुलेट करने के लिए दायर की गई जनहित याचिका की सुनवाई करते हुए सुप्रीम कोर्ट ने केंद्र सरकार को इस मामले में नोटिस जारी करके जवाब मांगा है ! आपको बता दें कि यह नोटिस सूचना एवं प्रसारण मंत्रालय और इंटरनेट व मोबाइल एसोसिएशन ऑफ इंडिया को भी जारी करके ज...

Ranjana Mangla appointed as ad sales revenue head for SPN’s digital business

SPN has appointed Ranjana Mangla as ad sales revenue head for digital business. She will be responsible for creating a robust advertising monetizing ecosystem for the network’s digital arm Sony LIV.

Har role includes strategic planning for overall advertising revenue f...

Airtel partners with VOOT

Airtel signs a deal with VOOT which will enable Airtel Xstream to access premium VOOT content across multiple screens – on TV over the Airtel Xstream Box as part of the Airtel Xstream Bundle, on smartphone with the Airtel Xstream app and on PC at www.airtelxstream.in. Users can also enjoy a host of English shows like Fee...

Netflix elevates Bela Bajaria as VP- Global TV, after Cindy Hollands quits

Netflix has elevated Bela Bajaria as Vice President for Global Television after Cindy Hollands resigns. Recently she served as VP of local language originals, oversees the creation of Netflix’s vast array of local-language original content in Europe, the Middle East, Turkey, Africa, India, Asia and Latin America. Now she...

Amazon Prime Video ropes in Viacom 18’s Sonia Huria as Head of Communications for India

Amazon Prime Video ropes in Viacom 18’s Sonia Huria as Head of Communications for India. She will be a part of the global communications team-leading PR & Communications for Amazon Prime Video in India and will report to Tobias Tringali – Head of Amazon Prime Video PR Asia Pacific & Canada.

Quotes

Deploying a Converged Headend Solution is an important technology investment as we set out our ambitious plans for new services & subscriber growth. This resonates with our strategy to enhance our customer service experience on an ongoing basis & will act as a catalyst for the growth of our video & triple play subscribers. The Synamedia team not only solved our technical challenges, they were able to look several steps ahead to ensure we have the best building blocks in place for the future.
Prem Ojha, CEO at Fastway Transmissions Group

The HSM market has a huge potential for OTT players to explore with localized and relatable content. Since our inception, at ALTBalaji, we aim to massify content for the general populace, and our association with Chingari is a strategic move in this direction. The short video app has very well captured the mass audience with its interesting product features. We believe that this collaboration will help us both expand our footprints amongst the emerging audience of Bharat.
Divya Dixit, SVP, Marketing, ALT Balaji

When it comes to entertainment, kids tend to gravitate towards (content that is) familiar as well as exciting and relevant. What we have seen on Disney channel is a vote of confidence from parents as they find the environment safe. There is a lot of content available online but there is limited access, and television is easier to access. And that's why I believe TV will continue to have or maintain this viewership for sometime.
Anuradha Aggarwal, Head-Infotainment & Kids, Star & Disney India

Cricket is not just a sport in India. It’s a religion. That’s why the TV9 Network, India’s largest news network, has partnered with Rajasthan Royals for the upcoming Indian Premier League (IPL). The meteoric rise of our national Hindi news channel TV9 Bharatvarsh to the No. 2 position shows that the news viewers not just expect but reward innovation in their daily news experience. The association with Rajasthan Royals will enable us to offer our viewers exclusive, behind-the-scenes, 360-degree coverage of all the IPL action both on and off the field. Along with TV9Bharatvarsh, network’s other four regional news channels in the network—all of them market leaders–will also deliver this unique experience to their viewers. Our promise to our viewers this IPL season is that we will deliver a whole lot more than ever been done. So, stay tuned in to our network channels.
Barun Das, CEO, TV9 Network

Promoting, inspiring & rewarding positive social action is an integral & foundational part of our organization’s DNA & culture. Majha Vignharta Awards is one of the many initiatives of ABP Network, dedicated towards community outreach. This time, ABP Majha aspired to be a leading & inspiring voice during the festival of Ganesh Chaturthi which has been upended by the COVID-19 crisis - to provide aid to craftsmen & other associated small businesses which depend on the festival for their livelihood. We hope our efforts will light up the spirits of the people of the state.
Avinash Pandey, CEO, ABP Network

Education is Empowerment. The focus on early childhood education is the most important aspect of National Educational Policy 2020.
Shri Prakash Javadekar, Information & Broadcasting Minister