IMG digital trends shines light on AI, Amazon, YT, sports

IMG digital trends shines light on AI, Amazon, YT, sports

Leading global sports marketing agency IMG launched its Digital Trends Report 2026, exploring the technologies and developments that will shape the sport and media landscape for rights holders over the next 12 months.

Featuring insights and analysis from IMG’s global team of digital ...


sports

SPN expands regional sports offering with two new channels

In a move aimed at strengthening its regional footprint and enriching the sports-viewing experience for vernacular audiences, Sony Sports Network has announced the launch of two new regional channels — Sony Sports Ten 4 Tamil and Sony Sports Ten 4 Telugu. The channels will go live starting July 10, 2025. According to a press release issued by...


IPL

IPL suspended indefinitely

The Indian Premier League (IPL) was on Friday suspended indefinitely due to the escalating tensions between India and Pakistan. A cloud of uncertainty had loomed over the future of the ongoing edition since the cancellation of Thursday's match between Punjab Kings and Delhi Capitals in Dharamsala midway following air raid alerts in neighbouri...


Times Internet

Times Internet secures BCCI media rights for key International markets

Times Internet has acquired media rights to bilateral cricket matches played in India in key international markets such as North America, the Middle East, and Southeast Asia. The company has reached an agreement with Pitch, a sports marketing agency based in the United Kingdom, for the BCCI rights, which were initially sub-contracted by globa...