By Karan Taurani @ Elara Capital

– This will speed up the process of high speed internet in the smaller towns/cities and also help ramp up broadband penetration in areas where there is little or no LCO support due to local broadband companies; satellite internet cannot offer speed as per the FTTH at peak (10 GBPS) , however it is much faster than mobile internet , as the former offers 25-50 MBPS

– Jio continues to enjoy a big advantage over the LCO/MSO due to its capability to offer content on a bundled basis, which is most preferred by Indian audiences as they are value centric

– It will also help enable internet penetration, which will have a positive impact on other forms of entertainment (Web 3.0) like gaming, e sports , Metaverse which require high speed internet , apart from just video content

– India’s internet consumption is almost 85% smartphone led, which has constraints in terms of speed. Broadband enhances speed which in turn propels the consumer to use more services

– We will need to check on pricing of this satellite service as it is generally much expensive as compared to wired broadband due to the investment in infra; medium to long term outlook remains positive , as in TV industry too it was DTH that helped penetrate into new markets with good picture quality and content.