Category: OTT

Over the Top Platforms are named about devices that go ‘over’ a cable box to give the user TV content through the Internet connection.

Mathrubhumi

Mathrubhumi launches two Onam campaigns

Mathrubhumi Group has launched a new Onam campaign featuring two creative themes ahead of the festive season. According to a Mathrubhumi Group press release, the campaign aims to showcase how the company's print, television, digital and radio platforms help brands connect with audiences during Kerala's biggest festival. The first campaign, ti...

Netflix

Netflix signs deals to bring short videos to its platform

Netflix is getting ready to offer short videos on its platform as it looks to compete with popular apps like TikTok and YouTube. The company has signed deals with some of the biggest media publishers in the US to bring bite-sized content to its subscribers. According to an AFP report, the new content will include celebrity interviews, lifesty...

Prime Video

‘Dug Dug’ now streaming on Prime Video

Prime Video has announced the streaming release of ‘Dug Dug’, a satirical comedy written and directed by Ritwik Pareek. According to a Prime Video press release, the film is now available to watch in India and more than 200 countries and territories worldwide after receiving praise during its festival ru...

Jio

‘Pritam & Pedro’ becomes JioHotstar’s biggest hit

Rajkumar Hirani's OTT debut, ‘Pritam & Pedro’, has become JioHotstar's most watched show ever, according to a JioHotstar press release. The series has also recorded the platform's biggest opening for a scripted show and has trended in six regional languages apart from Hindi Tamil, Telugu, Malayalam, Bengali, Marathi and Kannada. The comed...