DPOs seek to pare payout to b’casters amid revenue challenges 
Indian Govt. to summon Meta over Insta CSAM ads allegations 
Tata Sierra, Rapido, Cadbury top Ormax cricket ad effectiveness study 
BARC India halts TV ratings pending licence renewal 
‘Gram Chikitsalay’ S2 nets opening week 28.12mn viewers: ChromeDM 
NDTV World partners Integrated Advertising to up global monetisation 
Akshay, Priyadarshan reunite for ‘Wicked Sunny’ 
‘India’s Best Dancer 5’ : star performances win hearts 
Shilpa Shinde becomes ‘Lock Upp 2’s first wildcard 
In an announcement made by Applause Entertainment on its official page, the much-anticipated film 'Do Aur Do Pyaar is slated to hit cinemas on March 29, 2024. Directed by renowned ad filmmaker Shirsha Guha Thakurta, the movie is jointly produced by
Author: IBW Admin
Aarize Group ropes in Tiger Shroff as brand ambassador
In a strategic move blending innovation with dynamism, Aarize Group proudly announces Bollywood star Tiger Shroff as their official brand ambassador. Renowned for his roles in blockbuster hits like War and Baaghi, Tiger's energy and prowess align seamlessl...
IIT Kanpur, Saankhya Labs to host 5G broadcast summit for driving India’s Techade-D2M
In a significant leap towards 'Aatmanirbhar Bharat' and 'Make in India,' IIT Kanpur and Saankhya Labs are set to organize the 5G Broadcast Summit on January 16, 2023, at India Habitat Centre, New Delhi. The summit aims to explore the transformative potential of Direct-to-Mobile
SC refers Zee-Aditya Birla group dispute to arbitration
In a setback to Zee, the Supreme Court on Tuesday upheld a Delhi High Court order by referring a dispute between Essel Group entity Siti Network and Aditya Birla Finance to arbitration. The 150-crore loan dispute involves Essel Group of Companies, Zee Enterta...
Government chooses Prasar Bharti for D2M tech pilot in 19 cities
The government will soon start a pilot in 19 cities to test direct-to-mobile (D2M) technology that enables content or live TV to be broadcast on mobile devices without an active internet connection. Officials said the pilot would be done using Prasar Bharti’s infrastructure, following which, a call would be taken on a mass-scale rollout. The ...
Rubika Liyaquat set to join News18 India as consulting editor
In a significant move ahead of the upcoming general elections, News18 India, a leading Hindi news channel, has roped in the seasoned TV news anchor, Rubika Liyaquat, as a Consulting Editor. Liyaquat, well-known for her impactful presence on ABP News and Z...