DD’s ‘Ramayan’-fame Sagar Pictures forays into global studio biz
JioStar announces six ‘Bigg Boss’ editions from September
MIB seeks feedback on digital news rules
Maharashtra, Centre step up preparations for WAVES 2027
Rebel Kid joins Netflix’s ‘Lock Upp’ as wildcard
OpenAI launches ‘ChatGPT for small businesses’ AI program
‘Bigg Boss 20’ announced with new logo
InsuranceDekho to be on-air b’cast sponsor of India-Zim T20I series
BBC unveils cast for ‘The Portrait of a Lady’
Over the Top Platforms are named about devices that go ‘over’ a cable box to give the user TV content through the Internet connection.
Prime Video has officially announced the return of its high-stakes spy series ‘Citadel’ Season 2, confirming that all seven episodes will premiere globally on May 6, 2026. Alongside the announcement, the platform also unveiled an action-packed trailer, offering a glimpse into the next ...
JioStar has rolled out its latest ‘Watch on HD’ campaign, positioning high-definition viewing as the default way to experience the TATA IPL on linear television. Anchored by a relatable brand film, the campaign highlights how audiences, especially younger viewers, are increasingly expecting HD as a baseline ...
Frodoh has partnered with Chaupal to introduce what they describe as an industry-first “first-screen” monetisation framework, aimed at unlocking new revenue streams for subscription-led streaming platforms without disrupting the viewing experience. The new model shifts advertising away from content play...
JioHotstar has introduced a new commerce signal-led advertising capability, marking a shift towards intent-driven audience engagement at scale across its streaming platform. The move is designed to go beyond conventional targeting by enabling brands to connect with users based on real purchase intent signals, creating a more action-oriented and ...
Lionsgate Play has outlined an aggressive growth roadmap, announcing a massive Hollywood content push for 2026 alongside the return of ‘Heated Rivalry’ Season 2, slated for release in 2027. At the core of this expansion is a strategic shift towards a m...
Rajeev Khandelwal is set to redefine the role of a television host with a distinctive style statement in ‘Tum Ho Naa – Ghar Ki Superstar’, airing on Sony Entertainment Television, blending fashion with emotion and storytelling. According to an SET press re...
