IPL

Brain science powers Reliance’s IPL pitch to advertisers

After striking an $8.5-billion media merger with Walt Disney, Indian billionaire Mukesh Ambani is targeting small businesses and promoting unconventional neuroscience studies to boost its revenues from the IPL, the world's most valuable cricket league, a Reuters report from Bengaluru stated yesterday.


Prime Video

Prime Video unveils ‘Dupahiya’ trailer

Prime Video has dropped the trailer for its latest original series, ‘Dupahiya’, promising a laughter-filled journey set in the heartland of India. Produced under the banner of Bombay Film Cartel by Salona Bains Joshi and Shubh Shivdasani, and directed by Sonam Nair, the comedy-drama blends humor, chaos, and small-town charm against the backdrop ...


Sony YAY!

Sony YAY! announces 5 chase games

High-speed chases, unpredictable twists, and action-packed moments—endless runner games have mastered the art of keeping players on the edge of their seats. Whether you’re racing through vibrant cities, dodging traps in enchanted lands, or navigating underground tunnels at breakneck speed, these games transform a simple run into an adrenaline...


Aneesha Mukhopadhaya joins Netflix India as Consumer Insights Lead

Aneesha Mukhopadhaya joins Netflix India as Consumer Insights Lead

Aneesha Mukhopadhaya has been appointed as the Consumer Insights Lead for Netflix India, marking a significant move in the streaming giant’s efforts to deepen its understanding of Indian audiences. With this strategic hire, Netflix aims to refine its content strategies, enhance viewer experiences, and strengthen i...