Hungama

Virgin Music, Hungama collab to help Indian music go global

Virgin Music Group, a leading global independent music company, has announced a strategic partnership with Hungama Digital Media, South Asia's digital entertainment powerhouse. This collaboration is set to take Indian regional music to global heights, expanding audiences for a diverse range of music through Virgin Music's extensive distributi...


PLAYGROUND

Amazon MX Player’s ‘Playground’ S4 sets viewership record

Amazon MX Player, Amazon’s free video streaming service, continued to break new viewership records for the fourth season of its popular reality show ‘Playground’.

The latest season drove in 32 million views, which solidified the franchise’s standing as India’s leading gaming reality ...


netflix

A peep into Tihar Jail via Netflix’s ‘Black Warrant’

Behind the high walls of Asia’s largest prison, New Delhi’s Tihar Jail, a novice jailer uncovers the untold stories and moral dilemmas that lie within. This sets the scene for ‘Black Warrant’, a first-of-its-kind prison drama that marks Vikramaditya Motwane’s return to long-form storytelling on


prasar bharati

Guest Column: Prasar Bharati’s OTT foray & regulatory breach

The Indian broadcasting industry has long been a cornerstone of the nation’s media landscape, evolving significantly from its humble beginnings with Doordarshan in 1959.

Over the decades, the sector witnessed seismic shifts—first, the liberalisation wave of the 1990s, which introduce...


Chrome

Chrome Digital to unveil Connected TV SES Report 2024

Chrome Digital Distribution Track is gearing up to release its highly anticipated Connected TV SES (Subscriber Establishment Survey) 2024 Report on December 25, 2024. The report promises to provide an in-depth analysis of India’s evolving Connected TV (CTV) landscape, offering critical insights into consumer behavior, brand performance, and tech...


Airtel

Airtel’s AI solution blocks 8bn spam calls in just 2.5 months

Bharti Airtel, one of India’s leading telecommunications companies, has reported a major milestone in its battle against spam calls. The company’s Artificial Intelligence (AI)-powered solution has successfully flagged and blocked over 8 billion spam calls in just 2.5 months since its rollout. This achievement highlights Airtel’s commitment to...