Zee Marathi

Zee Marathi celebrates 25th anniversary

As Zee Marathi celebrates its silver jubilee, the channel shared an emotional note of gratitude to its partners, creators, artists, advertisers, and beloved viewers. On the cusp of its 25th anniversary, Zee Marathi reflected on its profound journey as more than just a channel, but as a platform that has deeply connected with its audience through...


Disney+ Hotstar

Disney+ Hotstar to stream select PL 2024-25 matches in 4K

Disney+ Hotstar, India’s official streaming partner of the Premier League 2024/25, is set to redefine sports viewing by streaming select matches in stunning 4K resolution. For the first time in India, fans can enjoy the Premier League with unprecedented clarity and detail, bringing them closer to the action than ever before, the OTT platform ...


AVOD

India’s OTT growth fueled by a surge in AVOD viewership

India's OTT (Over-The-Top) market continues to grow rapidly in 2024, fueled by an expanding AVOD (Advertising-based Video on Demand) audience. According to The Ormax OTT Audience Report: 2024, the number of people who have watched online videos at least once in the past month has reached 547.3 million, representing a growth of 13.8 percent co...