ott - Indian Broadcasting World

Prime Video to integrate MX Player into unified streaming platform

Prime Video is set to significantly expand its footprint in India’s streaming market by integrating Amazon MX Player into its platform, bringing together free and paid content offerings under a single entertainment destination. In an Amazon Prime Video press release, the company said the integration will...

Raghav Raj Kodesia joins Netflix to lead Original Films and Acquisitions

Netflix has strengthened its India content leadership team with the appointment of Raghav Raj Kodesia as Lead – Original Films and Acquisitions, where he will work across the streaming platform’s films slate as the company continues to expand its local storytelling ambitions. Raghav will be...

Amagi launches in-content ad marketplace to expand CTV advertising push

Streaming technology company Amagi has expanded its connected TV advertising strategy with the launch of an in-content advertising marketplace through its ADS Plus platform, aimed at giving advertisers new ways to engage viewers beyond traditional commercial breaks. According to a press release, the company said the new marketplace will provi...

ZEE Bhojpuri Samman 2026 to celebrate Bhojpuri icons in Patna

Zee Media is set to host ZEE Bhojpuri Samman 2026 in Patna on May 8, bringing together some of the biggest names from Bhojpuri cinema, music, literature, politics, and public life for what is expected to be one of the region’s largest cultural celebrations. In a Zee Media press release, the network said the event is being organised by its reg...

NDTV tops YouTube election coverage race

NDTV emerged as one of the biggest winners in digital election coverage this year, with both its English and Hindi news channels recording strong viewership numbers during the high-stakes election results day on May 4. The network led conversations across YouTube as audiences tracked cou...

‘Bigg Boss Marathi 6’ finale tops Marathi reality genre

‘Bigg Boss Marathi Season 6’ has ended on a high note, with its grand finale emerging as the highest-rated show in the Marathi reality television space. Hosted by Riteish Deshmukh, the season delivered strong television viewership and sustained audience engagement throughout its run on Colors Marathi. According to a

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!