Prime Video has introduced a new add-on subscription—NFDC – Cinemas of India—bringing a meticulously curated selection of timeless Indian classics to its platform. For just Rs.199 per year, viewers can now access a cinematic treasure trove that spans languages, genres, and eras, featuring acclaimed films from legendary directors like Satyajit Ray, Shyam Benegal, Mira Nair, and Kalpana Lajmi.
The collection is a celebration of India’s cinematic heritage and includes revered titles such as ‘Mirch Masala’ (Hindi), ‘Ghare Baire’ (Bengali), ‘Doghi’ (Marathi), ‘Jameela’ (Tamil), ‘Rudaali’ (Hindi), ‘Parinamam’ (Malayalam), ‘Percy’ (Gujarati), ‘Str’i (Telugu), ‘Gandhi’ (Hindi), and many more, Prime Video India said in a press statement.
NFDC – Cinemas of India, curated by the National Film Development Corporation, is known for showcasing thought-provoking and socially impactful films. This special add-on will now make it easier for audiences to discover or revisit award-winning gems such as Agantuk (Bengali), Satyajit Ray’s last film which won accolades at the Venice Film Festival and the National Film Awards, and ‘Salaam Bombay!’ (Hindi), which was celebrated internationally with awards at Cannes, a BAFTA nomination, and even an Academy Award nod for Best International Feature Film.
The library also includes ‘Qissa’ (Punjabi), which won the Netpac Award at the Toronto International Film Festival, and ‘Paar’ (Hindi), a film that received the UNESCO Award at Venice. Other regional titles like ‘Bioscope’ (Malayalam), ‘Kaliyachan’ (Malayalam), ‘Tiladaanam’ and ‘Thodu’ (Telugu) bring into focus the linguistic diversity and storytelling depth of Indian cinema.
Commenting on the collaboration, Gaurav Bhasin, Head of Marketplace (Add-On Subscriptions and Movie Rentals), Prime Video, said, “NFDC has been the cornerstone of India’s finest cinema, nurturing path-breaking films for decades. We’re excited to announce NFDC – Cinemas of India as our newest add-on subscription, featuring an exclusively curated collection of cinematic masterpieces. Whether you’re a cinephile or just beginning to explore Indian cinema, NFDC’s catalogue offers an unparalleled window into our country’s most acclaimed and culturally significant films.”
Echoing the sentiment, Prakash Magdum, Managing Director, NFDC Ltd., added, “We are thrilled to collaborate with Prime Video to make NFDC’s rich collection of movies accessible to a wider audience. With Prime Video’s massive reach across the country, we are confident that these timeless, thought-provoking stories will be enjoyed by new audiences, and enable us to take Indian cinema far and wide.”
This launch further reinforces Prime Video’s positioning as an all-in-one entertainment hub, where customers can access premium content seamlessly through add-on subscriptions. With this addition, India’s rich cinematic legacy becomes even more accessible—now just a click away.
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