DPOs

Are DPOs, streamers on collision path on live TV?

Distribution Platform Operators (DPOs), such as Tata Sky and Dish TV, are reportedly planning to approach the Ministry of Information and Broadcasting (MIB) to seek intervention against over-the-top (OTT) platforms streaming live TV channels. This move is seen as a protective measure amid growing concerns that the ri...


WPP

WPP, Roblox unite to revolutionize immersive media for global brands

WPP has announced a significant global partnership with Roblox, a leading immersive gaming and creation platform, aimed at unlocking the potential of immersive media and gaming for brands worldwide. This partnership builds on several years of collaboration, focusing on interactive 3D brand content and advertising. By leveraging Roblox as a ne...


Is Airtel exploring Tata Play acquisition?

Is Airtel exploring Tata Play acquisition?

Bharti Airtel, led by Sunil Mittal, is in advanced discussions with the Tata Group to acquire Tata Play, India’s largest direct-to-home (DTH) service provider. This move comes as part of Airtel’s strategy to consolidate its presence in the digital TV sector,...