Content - Indian Broadcasting World

Omnicom Media wins Netflix India’s Rs 300 cr media mandate

Omnicom Media Group has secured Netflix India’s media mandate, estimated at around Rs 300 crore annually, following a multi-agency pitch that concluded recently. The win marks a significant shift in one of the larger media accounts in the country’s entertainment and s...

GoaFresh returns at Goafest 2026 with stronger focus on young talent

Goafest 2026 is set to bring back ‘GoaFresh’, its initiative aimed at discovering and nurturing emerging talent from across India, with an expanded footprint and deeper industry-academia engagement. Designed as a platform to spotlight the next generation of creative and marketing professio...

Prime Video to integrate MX Player into unified streaming platform

Prime Video is set to significantly expand its footprint in India’s streaming market by integrating Amazon MX Player into its platform, bringing together free and paid content offerings under a single entertainment destination. In an Amazon Prime Video press release, the company said the integration will...

Amagi launches in-content ad marketplace to expand CTV advertising push

Streaming technology company Amagi has expanded its connected TV advertising strategy with the launch of an in-content advertising marketplace through its ADS Plus platform, aimed at giving advertisers new ways to engage viewers beyond traditional commercial breaks. According to a press release, the company said the new marketplace will provi...

AKL appoints Vikram Chandan as Revenue & Media prez

The Asian Kabaddi League has announced the appointment of Vikram Vijay Chandan as President-Revenue Growth & Media (Strategic Advisor), signalling a strong push to build a commercially robust and media-driven league structure...

Creative industries urge stronger copyright safeguards amid AI rise

Leaders from across India’s creative ecosystem have come together to call for stronger copyright protections in the age of artificial intelligence, stressing that innovation must not come at the cost of creators’ rights. The discussions took place through a series of industry roundtables held in Mumbai, Delhi, and Hyderabad, bringing together st...

EXCLUSIVE PHOTOS

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!