Saying that an ‘Avatar State’ has officially taken over the world, alluding to the global success of ‘Avatar: The Last Airbender’, Netflix announced the show has been renewed for two more seasons.
Fans across the globe have embraced ‘Avatar: The Last Airbender’, leading to a two-season renewal. The live-action reimagining of the beloved animated series follows Aang, the young Avatar, as he learns to master the four elements (Water, Earth, Fire, Air) to restore balance to a world threatened by the terrifying Fire Nation, the streamer said in a media statement.
Since the show’s Netflix debut on February 22, ‘The Last Airbender’ has reigned as the top English TV show with 41.1M views in just the first 11 days. The series ranked No. 1 in 76 countries and in the top 10 in 92.
“Leading up to the series premiere, we harnessed all four elements to heighten excitement with fans old and new,” Netflix added.
For example, the streamer said, self-proclaimed ‘Avatar: The Last Airbender’ superfan — and 23-time Grand Slam winner — Serena Williams served the heat, literally, in a special promo to show fans how to get into Avatar State.
And Serena wasn’t the only one. Other sports icons and celebs too donned the iconic blue arrow. Fans can now get in on the action thanks to a custom filter available on Instagram, Snapchat and TikTok, Netflix said.
MIFF panel agrees youngsters driving documentary renaissance
At APOS, JioStar’s Chatterjee says India most demanding live sports market
JioStar’s Vaz says focus is on creating integrated consumer experiences across screens
UK proposes sweeping SM ban for under-16s; WhatsApp exempted
Dhanush’s ‘OM’ to release worldwide on October 16
Rajat Sharma’s ‘Aaj Ki Baat’ sees big digital growth after time change
JioStar-PVR INOX bring Women’s T20 World Cup to big screens
‘Raakh’ draws 22.43mn viewers in first three days on Prime Video
Prime Video to stream ‘Esports World Cup: Level Up’ S2 from June 26 


