Author: IBW Admin

ZEE5 focuses on expansion to drive growth, reduce losses

ZEE5 focuses on expansion to drive growth, reduce losses

ZEE5, the streaming platform from Zee Entertainment, is doubling down on family-friendly content, advanced technology, and cost-efficiency to fuel its growth while minimising losses, according to Chief Business Officer Manish Kalra. This approach has allowed the platform to increase both advertising and subscription ...

Viacom18's Mansi Shah joins Way2News

Viacom18’s Mansi Shah joins Way2News

Way2News, India’s leading hyperlocal news platform, has appointed Mansi Shah as Region Head-West, marking a significant step in the company's expansion into western market of the country.. With over 18 years of experience in media and advertising sales,

Spotify

Spotify expands its music feature

Spotify has recently expanded its music video feature, now testing it with more Premium subscribers. Originally launched in March, this innovative video experiment was first rolled out in 11 countries, including the UK, Germany, Italy, the Netherlands, Poland, Sweden, Brazil, Colombia, the Philippines, Indonesia, Egypt, and Kenya. Following p...

SPNI

SPNI announces leadership changes in kids, animation portfolio

Sony Pictures Networks India (SPNI) has announced a significant leadership transition within its Kids and Animation portfolio. Leena Lele Dutta, who has led the portfolio since the launch of the kids' linear channel Sony YAY! in 2017, will step down as Business Head toward the end of this fiscal year. According to SPNI, Sony YAY! has become a...

Gatecrash Lionsgate

Stream free for a week with ‘Gatecrash Lionsgate’ campaign

Lionsgate Play is set to make this festive season even more exciting with its new campaign ‘Gatecrash Lionsgate,’ offering free access to its vast library of movies and series from October 18 to 24. For one week, viewers can explore the platform's premium content at no cost, including the Indian premiere of ‘Paris Has Fallen’, the latest in t...