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My11Circle, RuPay, Angel One and Ceat have bagged sponsorship slots for the Indian Premier League (IPL) for a cumulative sum of Rs.1,485 crore, according to a report in the Economic Times yesterday.
Three out of four winners have bid for five years until 2028 while RuPay has bid for a three-year deal ending in 2026, the ET report quoted unnamed sources as saying.
The bids were submitted to the Board of Control for Cricket in India (BCCI) on Wednesday.
Tyre manufacturer Ceat has retained the strategic timeout partnership for five years with a bid of Rs. 240 crore, while there were no bidders for the orange and purple cap and umpire partnerships, the ET report quoted a source as saying.
