Disney+Hotstar campaign rides SRK charm, wit

Disney+Hotstar campaign rides SRK charm,wit

So good was the campaign and so high is the brand value of King Khan, aka Shahrukh Khan, that even some mainstream media fell for it. If SRK is announcing the launch of his own streaming platform, it’s newsworthy.

In the end, it turned out to be a brilliant


‘Halo’ to stream on Voot Mar 24

‘Halo’ to stream on Voot Mar 24

Continuing to present a dynamic array of diverse genres on its stronghold catalog, streaming platform Voot Select confirms that it will be exclusively streaming the Paramount+ original series sci-fi phenomenon ‘Halo’. Based on one of the most popular sci-fi video games ever made, ‘Halo’ will take place in the universe that f...


BARC 12th Week: Sun TV leads in all genres

BARC Rating 7th Week: Sun TV back on first spot in all genres

Broadcasting Audience Research Council (BARC) 7th Week (12th February – 18th February 2022) has released its report. In India, Sun TV who gets the third spot the previous week has backed again to take their seat of the first spot in the top 10 channels across genres (All India 2+), the channel registered 2543.31 impressions, followed by Star ...


Colors Tamil launches new campaign

Colors Tamil launches new campaign

Colors Tamil has launched a 360-degree innovative campaign for its brand-new fiction show ‘Namma Madurai Sisters’. The campaign will cover over 30 sites across Central and South Tamil Nadu. Invoking the ancient culture of South India, the campaign’s theme focuses on the classic Aadu Puli Aattam (Lambs and Tigers), an asymmetrical,