asur 2

‘Asur 2’ hailed most popular Indian show on IMDb worldwide

'Asur 2', JioCinema's much anticipated crime thriller, has become a nationwide phenomenon, captivating audiences with its intriguing combination of mythology and forensic science. This distinctive combination has become the show’s signature, setting Asur apart as a truly unique and powerful crime thriller. The gripping se...


Guest Column: Regional Content: The future of Indian OTT

Guest Column: Regional Content: The future of Indian OTT

According to the data gathered in the year 2021, the top 10 OTT platforms in India had about 12 million users. Presently, this number has reached an astonishing 45 million figure. As per studies conducted and research done, the OTT market is about to be worth around 11,944 crores by the end of 2023. “I prefer watching shows or movies that hav...