JioHotstar

JioHotstar to premiere ‘Kanneda’ on March 21

JioHotstar is set to debut its latest drama series, ‘Kanneda’, on March 21, 2025. The much-anticipated show promises to bring a compelling mix of family drama, emotions, and a gripping storyline to viewers. While the platform has not yet revealed the full cast and plot details, ‘Kanneda’ is expected to explore themes of relationships, identit...


JioHotstar

JioHotstar appoints Nidhi Maheshwari as Senior Brand Manager

JioHotstar had announced the appointment of Nidhi Maheshwari as its Senior Brand Manager Brand Marketing Strategy. Maheshwari, who has an extensive background in brand marketing, took to LinkedIn to announce her new role, expressing excitement about joining JioHotstar under the


JioHotstar

JioHotstar partners Nielsen for IPL ‘25 ad measurement

JioHotstar, India's leading OTT platform, has announced a strategic partnership with Nielsen, a global leader in audience measurement and data analytics, to revolutionize digital ad measurement ahead of the highly anticipated Tata IPL 2025. According to Nielsen, this collaboration marks a significant milestone, introducing first-of-its-kind t...