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Netflix ad tier hits 15mn monthly active users

Netflix has achieved over 15 million monthly active users on its ad-supported subscription tier in just one year since introducing advertising on its platform. This significant increase from the 5 million announced last May reflects the company's pivot towards an advertising model. The ‘Basic With Ads...

Bharti Airtel CEO urges tariff increase in India

Bharti Airtel CEO Gopal Vittal on Wednesday said telecom tariffs in India are low and need to go up. He also asserted that the industry needs to become viable. Describing 5G as a “long haul", Vittal said that the company is not in any race to beat its drum on having the ...

QYOU Media appoints Raj Mishra as India Group CEO

QYOU Media Inc., a company operating in India and the United States, has named digital leader and strategist Raj Mishra as the Group CEO for its India operations. In this role, Mishra will oversee all business units and work towards enhancing operational and financial synergies among the company's prim...

Disney+ expands ad automation, measurement capabilities

Approaching the one-year anniversary of its ad-supported tier, Disney+ has doubled down on delivering deeper ways for advertisers to reach audiences at scale with the most flexible solutions in the industry.

Advanced audience ta...

Amazon Prime’s new campaign celebrates exclusive content lineup

Amazon Prime Video, India's beloved entertainment destination, has launched a new marketing campaign aimed at solidifying its position as the go-to platform for the most popular and talked-about shows in the country. In a tongue-in-cheek film featuring renowned actor Manoj Bajpayee, the campaign humor...

Zee Media appoints Mona Jain to lead unified sales division in media transformation

Zee Media is set to revamp its customer service approach and enhance the overall client experience. This transformation involves the consolidation of the Digital (Direct Revenue) and Linear sales functions into a Unified Sales Division. Leading this transformative journey is Mona Jain, a distinguished leader...

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!