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OOH media grew 86% in ’22 to INR37 bn; expected to reach INR53 bn by ’25

The OOH (out-of-home) media grew 86 percent in 2022 to INR37 billion, the value of which includes traditional, transit and digital media, but excludes untracked unorganized OOH media such as wall paintings, billboards, ambient media, storefronts, proxy advertising, etc., according to a

Anirudh Singh roped in for new show of Atrangii TV

Atrangii TV has been the home for entertaining shows and has an exciting lineup of shows in the works, all of which are set to entertain audiences. Anirudh Singh, an actor, has been cast in a key role in Chitra Vakil Sharma's new show.

Universal Music Group partners with AI music company Endel

Endel, an AI sound wellness company, and Universal Music Group (UMG), the world leader in music-based entertainment, announced a first-of-its-kind strategic partnership to enable artists and labels to create soundscapes for daily activities such as sleep, relaxation, and focus using AI. The compan...

Meta allow ads in ‘Instagram search results’ via its Marketing API

Instagram, which is owned by Meta, has announced that it now allows advertisements in search results through its Marketing API (Application Programming Interface). Users will be able to update their app with this new feature, which will allow their clients to create and preview ads in Instagram ...

JioCinema clocks 1500 Cr. + video views in first seven weeks

JioCinema, the official digital streaming partner of IPL 2023, has broken world records for digital sports viewing, with over 1500 Cr. video views in the first seven weeks. The first qualifier match between Chennai Super Kings and Gujarat Titans on Tuesday had

Goafest 2023 sees creativity in a renewed light

After two marvellous days of knowledge seminars, and conclaves by industry experts and creative minds battling it out at the ABBY One Show Awards, the final day of Goafest 2023 kickstarted the day in the most spectacular way, with Papon, an Indian Playback S...

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!