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Tata Play collaborates with Badshah to launch ‘The Binge Song’

The most recent Brand-Artist collaboration, featuring renowned rapper and singer Badshah, was released in cooperation with the OTT aggregation platform, Tata Play Binge. The music video, aptly named 'The Binge Song,' pays tribute to all

Havas India elevates Sangeeta Barde

Havas India has elevated Sangeeta Barde as CEO of Havas Life Sorento India. Sangeeta's new responsibilities include driving the success model for outsourcing and delivering strategic and meaningful globalization efforts, as well as serving as the Regional Head of HH&Y Middle East. S...

Loco introduces loyalty programs to boost advertiser interest

Loco will launch new ad inventory options on the platform's third anniversary to make it more convenient and profitable for advertisers. "We intend to launch new interactive products that advertisers will find extremely useful." "We intend to create a genuine engagement between the adverti...

JioCinema onboards 23 sponsors for IPL 2023

JioCinema has signed a record number of advertisers, including 23 sponsors, for the current season of IPL, the highest-ever number of advertisers in the tournament's history. Amazon, Samsung, UB, Indeed, TVS, Castrol, Noise, Puma, and ABFRL are among the

Not all OTT originals since pandemic breached buzz barrier: Ormax

Since the onset of the pandemic, 565 Hindi originals launched on major OTT platforms in India, but only 12 percent of them managed a peak Buzz of 15 percent or more on Ormax Stream Track, a weekly track of new OTT launches ...

Prime Video premiers first African original ‘Gangs of Lagos’

Amazon.com Inc’s Prime Video premiered its first African original title, filmed in Nigeria, in Lagos last week ahead of its debut on the streaming platform.

Crime thriller ‘Gangs of Lagos’ is set in the center of...

EXCLUSIVE PHOTOS

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!