aaj tak - Indian Broadcasting World

Aaj Tak tops Hindi news rankings again in BARC week 21 ratings

Aaj Tak has once again clinched the top spot in the Hindi news genre, continuing its winning streak in the latest BARC ratings for Week 21, 2025. According to the data for HSM | 15+ | 24 Hrs | Gross AMA’000, the channel recorded an impressive Gross AMA of 1,06,202, securing a 13.3 percent market share and edging o...

TV Today Network elevates Gaurav Verma as COO of Aaj Tak

The Board of Directors at TV Today Network has announced the appointment and elevation of Gaurav Verma as the Chief Operating Officer — Aaj Tak, with effect from May 16, 2025. Alongside this key elevation, Verma has also been designated as one of the Senior Management Personnel of the company. The update was shared through a regulatory filing...

Aaj Tak crosses 15mn followers on Instagram

Aaj Tak has etched its name in history by becoming the first and only mainstream news channel to surpass 15 mn followers on Instagram. According to Aaj Tak, the news delivery on television to setting new benchmarks in the digital era, Aaj Tak has remained...

Aaj Tak introduces debate-along ‘Bahas Baazigar’ show

In a game-changing move for Indian television journalism, Aaj Tak has launched ‘Bahas Baazigar’, the country’s first ever ‘debate-along’ show, transforming the way political and social discussions unfold on screen. With the tagline of inclusivity and public participation, the show offers viewers a front-row seat and a voice in the verdict. Ho...

News18 India dominates YouTube viewership, races 43% ahead of Aaj Tak

News18 India has emerged as the undisputed leader in digital Hindi news, setting a new benchmark with a staggering 845 million views on YouTube in March 2025. According to Playboard, this achievement makes it the most-watched news channel in the News & Politics category across India and globally. Surpassing its closest competitor by a ...

Ad war reignites landing page debate in Hindi news television

The ongoing ad war between Aaj Tak and News18 India has brought the issue of landing pages back into the spotlight. The debate surrounding the use of landing pages, which automatically direct viewers to a particular channel when they switch on their TVs, ha...

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!