In a historic feat, News18 Network achieved an unprecedented milestone on June 4, the day of election results, by executing over 250 campaigns, marking the highest number ever recorded in its history.

This remarkable achievement not only showcases the network’s proficiency but also underscores its growing dominance in the Connected TV (CTV) advertising space.

These 250 campaigns were strategically broadcasted across News18 Network’s regional channels on CTV, attracting a diverse array of new clients, the channel said in a press release.

Notably, the campaigns enticed numerous clients from various sectors, including retail, fintech, edutech, and automotive industries, highlighting the network’s broad appeal and effectiveness in reaching target audiences across different sectors.

Mitul Sangani, the CEO of Indian Languages at News18 Network, expressed gratitude to the network’s loyal viewers for their unwavering support during the crucial election season. He attributed the network’s success to the viewers’ trust, emphasizing that News18 Network has maintained its position as the leading news platform due to its viewers’ continued patronage.

Sangani further stated, “We are thrilled with the overwhelming response to our campaigns and the significant influx of new clients from diverse industries. This success is a testament to our commitment to delivering innovative and impactful campaigns that resonate with our audience.”

News18 Network’s dominance extends beyond traditional TV viewership, with the network leading the market in both TV and digital platform viewership. The network’s extensive reach, coupled with its consistently relevant content, has solidified its position as the preferred destination for news and advertising alike, capturing viewers’ attention across various segments.

The network’s exceptional performance on election results day reaffirms its stature as a powerhouse in the media landscape, setting new benchmarks for CTV sales and reinforcing its status as a leader in the industry.