Vanesa, a premium fragrance brand for modern women, has announced Bollywood star Kiara Advani as its new brand ambassador and the company said the move reinforces its commitment to empowering women and inspiring confidence in them.

Advani, known for her poise, charm and authenticity, perfectly embodies the essence of Vanesa. Her journey in the film industry reflects confidence and self-expression, qualities that align seamlessly with the brand’s philosophy, the brand said in a press release.

With this partnership, Vanesa aims to translate this duality into a collection that resonates with modern consumers who seek versatility and elegance in their fragrances.

Expressing her excitement, Advani said, “I’m beyond thrilled to be associated with Vanesa. For me, confidence is about embracing my true self, owning my strengths and vulnerabilities, and walking through life with authenticity. This is what makes working with Vanesa so special, as the brand celebrates individuality, and that’s something I truly believe in.”

Saurabh Gupta, MD & CEO, Hamilton Sciences Pvt. Ltd., owners of Vanesa brand, said, “We are delighted to welcome Kiara Advani to the Vanesa family. Kiara embodies the essence of our brand with her elegance, charm, and relatable appeal. We believe this collaboration will inspire women to embrace their individuality with confidence.”

Vanesa’s legacy of working with strong, inspiring women continues with Advani following in the footsteps of its first brand ambassador, Kareena Kapoor Khan.