‘Coke Studio Bharat’ Season 4 has unveiled its much-anticipated artist line-up, marking its return after three successful seasons that helped reshape India’s streaming music landscape. The new season kicks off with ‘The List’, offering a glimpse into the diverse voices set to define this year’s musical journey.

Known for blending regional sounds with contemporary expression, ‘Coke Studio Bharat’, which primarily streams on major platforms like YouTube, continues to deepen its focus on cultural storytelling. Following the success of Season 3 tracks like ‘Arz Kiya Hai’ and ‘Holi Aayi Re’, the upcoming edition aims to further explore India’s musical roots while presenting them through a modern lens.

The Season 4 line-up features a wide spectrum of artists including Rekha Bhardwaj, Aditya Rikhari, Kutle Khan, Faheem Abdullah, Arsalan Nizami, Madhur Sharma, Ashok Maskeen, Vaibhav Pani, Mohammad Faiz, Mame Khan and Utpal Udit, among others. The selection reflects a mix of genres, regions and musical traditions, reinforcing the platform’s commitment to inclusivity and diversity.

This season is expected to explore themes such as personal storytelling, devotion, longing and memory, drawing from traditions like Rajasthani folk, Kashmiri narratives, Banaras-rooted expressions and Punjabi Sufi influences. The format will continue to highlight unique collaborations and unexpected artistic pairings while preserving the authenticity of each voice.

Sharing her thoughts, Bhardwaj said that every generation rediscovers its roots in its own way, and platforms like ‘Coke Studio Bharat’ create space for that rediscovery through collaboration. Rikhari noted that while his music remains personal and emotional, the platform allows it to expand sonically without losing its essence.

Shantanu Gangane, IMX Lead at Coca-Cola India, said the platform continues to bring together India’s folk traditions and modern voices, creating a space where both can evolve together. He added that Season 4 will further amplify regional languages and untold stories on a national and global stage.

Devraj Sanyal of Universal Music Group highlighted that ‘Coke Studio Bharat’ represents the kind of creative ecosystem needed in India — one that honours regional heritage while making it globally relevant.