T20

Airtel launches new plans for T20 WC

Airtel has introduced special recharge plans to coincide with the T20 World Cup, offering customers a three-month subscription to Disney+ Hotstar, the tournament's official streaming partner in India. The new prepaid plans start at Rs 499, providing users with 3GB of high-speed data per day for 28 days, along with a three-month


ARPU

Telcos eye T20 WC to boost data usage, ARPU

After the Indian Premier League (IPL), telecom companies are now trying to capitalize on the cricket fever with the upcoming World Cup by launching low-priced data-only packs as well as bundled subscriptions to over-the-top (OTT) platforms, in a bid to push data usage and average revenue per user (ARPU).