Category: OTT

Over the Top Platforms are named about devices that go ‘over’ a cable box to give the user TV content through the Internet connection.

OTTplay,

OTTplay, Studio Jadu to bring AI-enabled animated series

OTT aggregation platform OTTplay has announced a strategic partnership with Studio Jadu to syndicate a new line-up of AI-enabled animated series, marking one of the first OTT syndication deals of its kind globally. The collaboration will bring Studio Jadu’s next-generation animated titles to OTTplay’s discovery-driven ecosystem, giving audien...

Vamsi Murthy

Netflix India appoints Vamsi Murthy Sr. Director & Mktng Head

Netflix has announced the appointment of Vamsi Murthy as its new Senior Director and Head of Marketing for India, where he will oversee the streaming platform’s marketing strategy and drive brand growth in one of its key international markets. Murthy confirmed his new role in a LinkedIn post, expressing enthusiasm about joining the global ent...

Travelxp

Travelxp to premiere new original series ‘50 States’ Nov 22

Travelxp has announced the launch of its upcoming original series ‘50 States’, set to premiere on November 22, 2025. The show promises to take audiences beyond the usual travel itineraries, offering an authentic and unscripted journey across the United States through the eyes of host Iona, who grew up in Boston. According to a press note f...

Prime Video

Prime Video crosses 315mn monthly ad-supported viewers globally

Prime Video has achieved a major global milestone, with Amazon announcing that the streaming platform now reaches more than 315 million ad-supported viewers every month. The figure marks a sharp jump from 200 million viewers in April 2024, underscoring Prime Video’s growing global scale and advertising potential. According to a press note ...