Beyonce & football for Netflix’s 283mn global subs on X-Mas

Beyonce & football for Netflix’s 283mn global subs on X-Mas

Maybe it’s like an early Christmas wish being granted. Beyoncé will perform during Netflix's first-ever NFL Christmas Gameday live on December 25.

The performance, according to the streamer, will take place during the second of Netflix’s two games, as the Houston Texans host the Balt...


Nitin Burman

Nitin Burman appointed as Group CRO at Balaji Telefilms

Nitin Burman has joined Balaji Telefilms as Group Chief Revenue Officer (CRO), adding a wealth of experience across digital media, telecom, and entertainment to his new role, he updated hi Linkedin profile. Previously, Burman held several leadership positions at aha, a regional OTT platform, where he contributed significantly to revenue growt...


BARC India readies for non-linear audience measurement: Report

BARC India readies for non-linear audience measurement: Report

The Broadcast Audience Research Council (BARC) India is all geared up to launch its first-ever measurement survey for Connected TV (CTV) consumption in India, according to a report by Storyboard18.com.

The report added that the audience measurement company has identified the premium ...