Netflix, hoichoi in pact to take Bengali stories to wider audiences 
JioHotstar to offer ‘Ramayana’ on pay-per-view after theatrical run 
MIB issues advisory for TV channels on news reporting, AI use 
Netflix to expand ads plan to 15 new countries in 2027 
News18, TaMo to mark Oct 23 as ‘National Saarthi Diwas’ 
Airtel launches voice-only prepaid plans starting at Rs 185 
Amit Sadh’s ‘Pratap’ motion poster unveiled 
NDTV adopts Amagi’s AdFlow Orchestrator to improve FAST, CTV monetisation 
NH Studioz partners with LG to launch five entertainment channels 
‘Jailer 2’ crosses Rs 549 cr. worldwide at box office 
Sony MAX takes ‘PEDDI KA ELAN’ campaign to Mumbai streets 
In a move that signals the next phase of streaming evolution, JioHotstar has partnered with Swiggy to introduce a real-time, in-app food ordering experience integrated directly into live sports streaming. The feature, already live...
Category: General
ZEE5 launches ‘Cricket Darbar’ with Shikhar Dhawan
ZEE5 has introduced a new weekly cricket-based show titled ‘Cricket Darbar’, bringing together humour, fan culture and match analysis in a format that attempts to reimagine how cricket conversatio...
Accenture, Women’s Tennis Association in tech pact to shape future
Global professional services company, specializing in IT, Accenture and the WTA (Women’s Tennis Association) have announced a new, multi-year partnership, focused on enhancing the player experience and helping shape the future of women’s tennis.
The collaboration will fuse Accenture...
Fevicol new TVC ‘Kursi Pe Nazar’ puts chair as symbol of aspiration
Pidilite Industries Limited yesterday unveiled its latest Fevicol television commercial, ‘Kursi Pe Nazar’, a film anchored in a sharply observed, unmistakably Indian cultural insight. Rooted in ...
TRAI extends submission date for satcom spectrum consultations
The Telecom Regulatory Authority of India (TRAI) yesterday extended the submission date for consultation on ‘Framework for Satellite Communication Network Authorisation, and Assignment of Spectrum to
Sa...
AAAI to mark 80 years, brings industry together on May 19
The Advertising Agencies Association of India (AAAI) is set to celebrate a significant milestone as it completes 80 years on May 19, 2026. The occasion will bring together leaders from across the advertising, media, and marketing ...