Tata Play, a prominent player in the entertainment industry, is marking 17 years of captivating content delivery with a new digital campaign titled #17SaalTataPlayKeSaath. This celebration pays homage to the pivotal figures who have significantly contributed to shaping the brand's remarkable journey. As...
Category: DTH/Cable
Cable TV: It distributes the television signals using coaxial or fiber-optic wires.
DTH: Direct to Home Service that travels to the consumer directly through satellite transmission. In India, DTH was launched on 2 October 2003.
Tata Play starts using GSAT-24; to increase channel capacity
Tata Play, a direct-to-home (DTH) service provider, announced yesterday that it has begun beaming television channels from its dedicated GSAT-24 satellite, which it leased from the Indian space agency ISRO.
GSAT-24 was launched specifically for Tata Play (previously known as TataSky) in June last year, increasin...Govt. explores direct-to-mobile tech for live TV
The government is exploring the feasibility of beaming live TV channels to mobile phones without a data connection, similar to direct-to-home (DTH). The technology, known as D2M (direct-to-mobile), will allow mobile phone users to watch TV on their devices just...
Sky secures court order to combat illegal streaming
In a significant legal victory,Sky has obtained a court order from the UK High Court that will compel internet service providers to block piracy services responsible for illegally streaming its h...
Dish TV board rejects minority shareholders’ EGM request
Dish TV's board has once again rejected the minority shareholders’ request for an Extraordinary General Meeting (EGM). According to a Dish spokesperson, quoted by the Economic Times on Wednesday, only 6.5 percent of shareholders submitted valid requisition no...
New digital campaign ‘India Is Now Bingeing’ launched by Tata Play Binge
Tata Play Binge has unveiled its latest digital campaign titled "India Is Now Bingeing". The brand is taking a comprehensive approach, implementing a consumer-focused digital campaign in an engaging vox pop format, led by the fun and lively host and social media sensation, 'Urmila Lawekar'. This vox pop will offer data-driven insights into the c...