Warner Bros. Discovery to shutter CNN+

Warner Bros. Discovery to shutter CNN+

Warner Bros Discovery (WBD) has announced it would shut down its CNN+ streaming news service less than a month after its highly touted launch. The service, which sought to capitalize on the popularity of streaming video and the growth of digital news subscriptions, will cease operations on April 30. The executive who helped design CNN's strea...


Havas Media Group launches Havas Content

Havas Media Group launches Havas Content

Havas Media Group India has announced the launch of its specialized content division, Havas Content. The unit aims to focus on leveraging dynamic content to help brands create meaningful media experiences and make a meaningful difference in consumers’ lives. Havas Content seeks to bridge the gap by offering meaningful content solutions tha...


SonyLIV, Evergent extend subscription management partnership

SonyLIV, Evergent extend subscription management partnership

Evergent, the monetization and customer management leader for streaming and digital subscription businesses, has announced a partnership extension with SonyLIV. According to the agreement, SonyLIV will continue to leverage Evergent’s agile subscription management platform to facilitate rapid growth and agile market expansion. SonyLIV is t...


WrestleMania38 brings in record viewers for Sony sports channels

WrestleMania38 brings in record viewers for Sony sports channels

Sony’s sports channels in India seem to have hit pay dirt with WrestleMania 38 as over 50 million Indians watched the event, including the return debut of Indian wrestler Veer Mahan. Figures released by Broadcast Audience Research Council (BARC) India highlighted that the show was seen by 56.1 million people in India on the Sony Sports Networ...


Nickelodeon unveils new shows as it dominates kids genre in India

Nickelodeon unveils new shows as it dominates kids genre in India

Building the category through immersive storytelling and path-breaking innovation, Viacom18’s kids’ franchise, Nickelodeon has established leadership in the kids’ entertainment space and enjoys a cumulative network share of 32 percent within the genre. The franchise on Wednesday delivers the highest reach of 48 million kids per week and boast...


OTT broken language barriers, says Bengali superstar Abir Chatterjee

OTT broken language barriers, says Bengali superstar Abir Chatterjee

The burst of content on OTT platforms and its popularity has shattered language barriers for the audience, and ensured that actors continuously "buck up" and improvise to stay ahead of the competition, feels Bengali superstar Abir Chatterjee. A variety of entertainment material up for grabs on a host of OTT streaming sites notwithstanding, go...