Filmmaker Ashwiny Iyer wants to tell middle class stories

Filmmaker Ashwiny Iyer wants to tell middle class stories

Filmmaker Ashwiny Iyer Tiwari says she had no plans to step into direction but when the story of ‘Nil Battey Sannata’, about a single mother’s struggle to get her daughter educated, inspired her to step behind the camera.

She calls the 2015 film, starring Swara Bhasker and <...


JioStar–Nielsen study redefines cross-screen advertising during IPL 2025

JioStar–Nielsen study redefines cross-screen advertising during IPL 2025

JioStar in collaboration with Nielsen has unveiled the findings of its first-ever Cross-Screen Measurement Study conducted during TATA IPL 2025. The study, which examined audience behaviour across Linear TV (LTV), Connected TV (CTV) and mobile, delivers unprecedented clarity on how consumers engage with live sports across platforms. Accord...