Apple Intelligence features across devices unveiled

Apple on Monday took a major leap into the world of personal AI with the announcement of its new suite of Apple Intelligence features—rolling out soon across iPhone, iPad, Mac, Apple Watch, and Apple Vision Pro. The company made the announcement during its highly anticipated WWDC 2025 keynote, promising a more contextual, personal, and seamless user experience across its ecosystem.

According to the official press note, Apple Intelligence is deeply integrated into the core of iOS 18, iPadOS 18, and macOS Sequoia, and is designed to understand and respond to user commands, preferences, and context like never before. It combines the power of generative models with personal data securely stored on-device to deliver intelligence that is highly relevant and incredibly private.

The new capabilities include enhanced writing tools, priority notifications, smart summaries of emails and documents, intelligent image generation, and a revamped Siri, which is now more conversational and context-aware. The AI system can also understand data from across apps to assist with tasks—like finding documents shared in a group chat or editing images using simple prompts.

Apple emphasized that user privacy remains a cornerstone, with much of the AI computation happening directly on the device through a new Private Cloud Compute system. “We’re excited to introduce a new chapter in Apple innovation with Apple Intelligence, which truly understands you and helps you in the moments you need it most,” said Tim Cook, CEO of Apple, during the event.

In another surprising move, Apple also announced a partnership with OpenAI, integrating ChatGPT into the Apple ecosystem—allowing users to tap into its capabilities through Siri and system-wide writing tools when needed, with explicit user permission.

With Apple Intelligence, the company isn’t just adding AI to its devices—it’s rethinking how users interact with technology. The rollout will begin later this year, starting with the developer beta and expanding to users with compatible hardware running the latest operating systems.

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!