Bharti Airtel (Airtel) has announced a strategic partnership between Airtel Xstream Play, its OTT aggregator service boasting over five million paid subscribers, and Sun NXT, a prominent video streaming platform owned and operated by Sun TV Network Limited.

With this collaboration, Airtel Xstream customers gain access to Sun NXT’s extensive library comprising over 50,000 hours of diverse content.

This includes a wide array of blockbuster movies, exclusive series, TV shows, live TV, children’s content, and more, spanning multiple languages such as Tamil, Telugu, Kannada, Malayalam, Bangla, and Marathi.

Airtel Xstream further enhances its appeal by offering content from 23 different apps on a single platform, positioning itself as one of India’s largest aggregators of OTT content within a single app.

This consolidated offering is complemented by user-friendly features like single subscription, single sign-in, unified content search, and AI-driven personalized curation for each user.

Users can seamlessly enjoy Airtel Xstream Play across various devices including mobiles, tablets, and laptops via the app or web, as well as on larger screens.

Among the plethora of apps available on Airtel Xstream Play are notable names like Sony LIV, Lionsgate Play, Chaupal, Hoichoi, FanCode, ManoramaMax, ShemarooMe, Alt Balaji, Ultra, ErosNow, EPICon, Docubay, and Playflix, among others.

This strategic collaboration underscores Airtel’s commitment to providing its customers with a diverse and comprehensive entertainment experience catering to their varied preferences and language choices.