Reliance Industries’ media and entertainment venture JioStar, which was formed after The Walt Disney Company sold its Indian venture Star to Reliance while retaining a minority shareholding in the joint venture, yesterday reported strong revenues of Rs. 7,232 crore with an industry leading margin of 28.1 percent in the second quarter (July-September) of financial year 2026.
According to a press release from Reliance Industries, the network reached over 830 million viewers, delivering over 60 billion hours of watch time on television.
JioHotstar averaged 400 million monthly active users (MAUs) during the quarter, underscoring its scale and engagement strength. The network improved its TV entertainment viewership share by 30 bps YoY to 34.5 percent, further solidifying its position as a preferred entertainment destination, the statement stressed.
Star Plus captivated audiences with the highly anticipated season 2 of ‘Kyunki Saas Bhi Kabhi Bahu Thi’, which delivered record-breaking viewership across TV and digital, reaffirming the network’s unmatched storytelling leadership, the company said.
JioHotstar averaged 400 million monthly active users during the quarter, demonstrating strong user stickiness post-IPL, led by the robust performance of both Sports and Entertainment properties.
Ongoing efforts in personalization and seamless content discovery, combined with effective marketing strategies, resulted in improved user retention and higher engagement.
The company stated that the digital subscriptions continued to grow strongly, supported by a carefully curated content calendar and effective subscriber lifecycle management — both on and off the platform.
Special shows like ‘Special Ops2′, ‘Sarzameen’, and ‘Heart Beat 2’ not only set new platform benchmarks but also topped external ranking charts.
The extensive international content library on JioHotstar maintained its excellent performance, driven by increased adoption across various dubbed local languages, which in turn widened audience reach and engagement.
The network stated that on the sports front, Star Sports and JioHotstar delivered a strong quarter with record-breaking performances across marquee properties.
Apart from cricket, it said other key properties, such as Premier League, PKL Season 12 and ICC Women’s World cup also kicked off to a successful start in the quarter, further reinforcing the network’s leadership in sports.
‘Bigg Boss’ across Hindi, Malayalam and Telugu registered a 55 percent y-o-y growth in watch-time on digital, reaffirming its enduring popularity across markets.
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