Popular photo sharing and video sharing service Instagram has announced a new ‘Collab’ feature that will allow users of the social media platform to collaborate with others on Feed Posts and Reels.
The new collabs feature will allow two accounts to co-author a post or reel, which will appear jointly to each user’s followers and will share the same comment thread, as well as views and like counts, ANI reported from Washington.
Launching of a new feature, the company said in a tweet, “We are launching Collabs, a new way to co-author Feed posts and Reels Invite an account to be a collaborator. Both names will appear on header, share to both sets of followers, live on both profile grids, share views, likes, and comments.”
The company also said that the option is currently a global test that’s only available to a small group of people who already have their Facebook profiles linked to a personal, creator, or business account on Instagram.
The platform will also roll out the ability for users to post photos and videos from desktop browsers.
Sudhir Chaudhary wins two big Honours at XIIᵗʰ BCS Ratna Award 2026
12th BCS Ratna Award: JioStar’s Aravamudhan is Lifetime Achievement honouree
XIIth BCS Ratna Award : JioStar CEO Entertainment Kevin Vaz honoured
XIIth BCS Ratna Award 2026: Media achievers honoured
12th BCS Ratna Award a roaring success; honours excellence in M&E
Twelfth BCS Ratna Award boasts stellar lineup; to be held on Aug 5
‘Indian Game Show with Bharti , Harssh’ to premiere on Sony TV
Raman Kalra joins MMA APAC Board
Zee Studios unveils new multilingual films for 2026-27
‘Padatik’ to premiere on Bangla ZEE5 on Aug 28
Times Network joins New York’s India Day Parade 


