The India  Today Group would launch Good News Today on September 5, 2021 focusing on constructive news  that moves the needle of progress forward, the company said.

Good News Today will showcase stories of hope, human triumph, innovation and inspiration from different walks of life, from different parts of India and the world.

The news channel with an affirmative leaning, Good News Today rests on the motto of  “acchi khabar, sacchi khabar”— true stories that foster goodwill and unite audiences, ITG said in a statement.

Speaking on the launch, India Today Group Vice-Chairperson Kalli Purie said, “I am delighted to introduce Good News Today into the lives of our viewers. Coming off a challenging year, the world needs to come together to unite in stories of human triumph. We all need a source of encouragement and the unique ability to see the good. This is a channel with a heart full of optimism and helps you tune into a  Good News Wali Smile.”

Good News Today is committed to changing the perspectives around by infusing refreshing narratives that allow for a more holistic view of the world —  khabar nahi badalte, nazar badalte hain!

The legacy of India Today magazine dates back to 1975 when it was launched to fill the pressing need for quality journalism with an impact, at a time when the prevailing newspapers were not investing in editorial capabilities or in new ideas around printing, or even colour layouts. The Group has been at the forefront of media innovation ever since.

From pioneering independent broadcast journalism, in the times of tapes and video libraries with Newstrack and then Aaj Tak on DD News as a bulletin, to Aaj Tak scaling to India’s most loved TV news channel on its own strength for 20 straight years.