Prime Video has unveiled the trailer of its upcoming reality series ‘Alliance’, offering viewers a glimpse into a high-stakes competition where trust, strategy, and survival take centre stage. Hosted by actor Kunal Kemmu and produced by Banijay Asia, the unscripted series is set to premiere on June 26 and promises a mix of shifting loyalties, intense challenges, and unpredictable gameplay.

According to a Prime Video press release, ‘Alliance’ marks a significant first for the streaming platform globally. The Hindi-language reality series will unfold across 42 episodes over six weeks, with fresh episodes streaming daily at 12 noon. The show will be available exclusively on Prime Video in India and across more than 240 countries and territories worldwide.

Set inside a futuristic underground facility where luxury coexists with relentless competition, ‘Alliance’ brings together 16 contestants entering the game as eight duos. However, while contestants begin as allies, the format is designed to constantly test relationships and challenge loyalties. Participants will face a combination of physical tasks, knowledge-based challenges, secret missions, and strategic twists, making trust one of the most valuable—and fragile—currencies in the game.

The series features a diverse mix of personalities from the entertainment and digital creator ecosystem. Among the contestants are actor-politician Ravi Kishan and his daughter Riva Kishan; television actor Kushal Tandon and actor Arsalan Goni; choreographer and content creator Zaid Darbar alongside actor Daisy Shah; television host Mini Mathur paired with DJ and television personality Nikhil Chinappa; actor Niti Taylor and digital creator Ruhee Dosani; gaming creator Vanshaj Singh and influencer Dolly Javed; popular gamer Payal Dhare, known as Payal Gaming, with actor and content creator Sabby Suri; and actor Delbar Arya alongside actor, writer, and musician Armaan Khera.

Speaking about the show, Kunal Kemmu described ‘Alliance’ as a reality format unlike any he had previously encountered. He said the series goes beyond simply winning challenges, requiring contestants to navigate relationships, make difficult decisions, and adapt constantly as the dynamics of the game evolve. Calling it an exciting first experience as a reality show host, Kemmu said he was drawn to the intensity, strategy, and unpredictability that unfold throughout the competition.

The trailer suggests that while contestants may enter as partners, survival in the game will depend on much more than friendship or trust. Alliances can shift at any moment, close friends can become competitors, and strategic gameplay may outweigh personal bonds. The format is built around the tension between collective success and individual ambition, creating an environment where every relationship is put to the test.

With reality programming continuing to gain popularity among streaming audiences, Alliance aims to offer a fresh take on the genre by combining social strategy, psychological gameplay, and competitive challenges. The show’s tagline, ‘We Vs. Me,’ captures the central conflict that contestants will face throughout the season.

As anticipation builds following the trailer launch, viewers can expect a daily dose of drama, competition, and unexpected twists when ‘Alliance’ premieres exclusively on Prime Video on June 26.