Video streaming platform, Hotstar has become the Apple TV’s app of the year for India in 2016. Hotstar gained 130 million downloads along with the coverage of the Rio Olympic Games 2016. Though the app is newly added to Apple TV network, it grabbed the top position on Apple’s list of favorite apps. In 2016, Hotstar introduce a series of new tech features & content propositions for its users.
Hotstar CEO Ajit Mohan said, “India is the only country in the world where a streaming platform like Hotstar exists where the best TV shows from around the world, movie premieres and live sports are available on a single platform. The Indian consumer today is absolutely at the frontiers of mobile video, no consumer in any other part of the world has access to better options than the Indian consumer. Now, we are setting our sights on shaping the connected TV experience in India.”
In April, Hotstar bought international shows to its streaming service through its a premium service. Popular TV shows including Game of Thrones, The Night Of, Westworld, etc. all are available for streaming on the platform.