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Embarking on an immersive journey into South Asian entertainment, Zee has launched its new video package, gracing screens nationwide on YouTube TV.
Unveiling the “Zee Family” package, this strategic partnership introduces an impressive selection of 18 premium channels on the YouTube TV platform, dedicated to captivating the diverse and vibrant South Asian community across the United States, The Economic Times reported.
Asia TV USA and YouTube TV has announced the launch of 18 channels from Zee Entertainment in the USA. This partnership marks a significant milestone in catering to the diverse needs of the South Asian population in the USA, particularly regional language speakers such as Telugu, Tamil, Kannada, Marathi etc., the regional languages have seen tremendous growth in the last decade as per the data released in the 2020 US Census.
This collaboration not only reaffirms the availability of the flagship Hindi general entertainment channel Zee TV, but also introduces a total of 17 additional ZEE channels, offering a rich variety spanning multiple languages. The expanded lineup includes popular channels such as Zee Cinema, and TV, Zee Bangla, Zee Tamil, Zee Telugu, Zee Kannada, Zee Keralam, Zee Marathi, Zee Punjabi, Zee World and others.
