Zee Media has appointed Kunal Chitravanshi as Assistant Vice President Ideation Lead, Brand Solutions, further strengthening its brand solutions and creative strategy team.

Chitravanshi brings more than a decade of experience in brand solutions, content creation and integrated marketing. His appointment is expected to bolster Zee Media’s efforts to develop innovative and impactful brand-led campaigns across its media platforms.

Prior to joining Zee Media, Chitravanshi was associated with TV9 Network as Assistant General Manager – Creative Brand Solutions. During his tenure, he played a key role in leading creative integrations and designing brand campaigns for a wide range of clients, working closely with sales, content and marketing teams to deliver customized solutions.

Over the years, he has built extensive experience across multiple media verticals, including radio, events, digital platforms and advertising agencies. His diverse background has enabled him to work on brand storytelling, content-led marketing initiatives and integrated communication strategies across various formats.

In his new role at Zee Media Corporation Limited, Chitravanshi will focus on ideation, conceptualisation and the development of integrated brand campaigns. He will work closely with the Brand Solutions team to create innovative marketing opportunities and strengthen partnerships with advertisers through content-driven and platform-led solutions.

The appointment comes as media companies continue to expand their focus on branded content and customized marketing solutions, with advertisers increasingly seeking deeper audience engagement through innovative storytelling and multi-platform campaigns.