Netflix, hoichoi in pact to take Bengali stories to wider audiences 
JioHotstar to offer ‘Ramayana’ on pay-per-view after theatrical run 
MIB issues advisory for TV channels on news reporting, AI use 
Netflix to expand ads plan to 15 new countries in 2027 
News18, TaMo to mark Oct 23 as ‘National Saarthi Diwas’ 
Airtel launches voice-only prepaid plans starting at Rs 185 
IIFA Awards ’27 now on YouTube for global reach; Zee is b’cast partner 
Kochi Comic Con returns with second edition January-end 
Pankaj Tripathi, Aditi R.Hydari team up for Sony LIV’s ‘Parivarik ManuRanjan’ 
GTPL Hathway now tracking TV viewership via RPD, targets 50k homes 
Tom Hanks to return to Broadway with ‘This World of Tomorrow’ 
India's set top box industry is entering a new phase. For more than a decade, the STB played a central role in India's transition from analogue to digital television, enabling addressability, improved picture quality and wider c...
Tag: Guest Column
Guest Column: Beyond 10+2 consumer value in changing TV ecosystem
India's television industry is at an important point of transition. For years, the 10+2 advertising framework has sought to balance broadcasters' commercial interests with consumers' viewing experience. With the Ministry of Info...
Guest Column: TV, OTT & new economics of attention
The Indian media industry is entering a new phase of competition. For years, the dominant narrative was television versus OTT, with broadcasters and traditional distribution platforms increasingly challenged by digital
Guest Column: How platform services can build India’s next hyper-local media ecosystem?
India's media landscape is changing rapidly. Digital platforms continue to attract growing audiences, Connected TV adoption is accelerating, and advertisers increasingly demand measurable outcomes rather than mass exposure. Yet amid...
Guest Column: Does TRP policy ’26 keeps pace with changing paradigm?
The Ministry of Information and Broadcasting notified the ‘TV Ratings Policy 2026 – Guidelines for the Regulation of Television Rating Agencies’ on March 27, 2026, replacing guidelines that had governed television audience measurement in India since January 2014. In the intervening 12 years, how India watched televis...
Guest Column: Budget’s policy interventions to boost Orange Economy
The Union Budget 2026, presented by Finance Minister Nirmala Sitharaman yesterday, marks a decisive policy intervention aimed at strengthening India’s orange economy, with particular emphasis on local production, talent development and digital infrastructure for the media and entertainment sector.