Colors unveil digital campaign for ‘Dance Deewane Juniors’

Colors unveil digital campaign for ‘Dance Deewane Juniors’

Viacom 18’s general entertainment channel Colors has developed a multichannel and multiplatform digital and marketing campaign for its new kids’ dance reality show ‘Dance Deewane Juniors’. The show will feature celebrities such as Neetu Kapoor, Nora Fatehi, and Marzi Pestonji as judges while actor Karan Kundrra will be the host. The campai...


Jio Air Fiber

Jio introduces new postpaid plan with freebies

Telecom major Reliance Jio, which recently pipped Airtel to become the second largest fixed-line service provider, has announced the launch of a new 'Entertainment Bonanza' JioFiber postpaid plan for users with zero entry cost. The new plans came into effect Friday. A press release, issued by the telecom earlier this week said, postpaid p...


SPNI launches content production sustainability guidelines

SPNI launches content production sustainability guidelines

In what could be a first in the entertainment industry, Sony Pictures Networks India (SPNI) launched sustainability guidelines for content production in an industry-first initiative, with a commitment to lead the way for the industry by adopting green practices. These guidelines aim to have SPNI achieve a zero environmental footprint by 2050....


AT&T total revenue down 13% reflecting divested TV biz

AT&T total revenue down 13% reflecting divested TV biz

AT&T Inc. on Thursday posted a 2.5 percent rise in revenue for its core phone and internet business in the first quarter, as the telecom giant benefited from the expansion of its fiber internet and 5G services. The Texas-based firm, whose WarnerMedia unit completed its merger with Discovery Inc. earlier this month to form the new media firm W...


Warner Bros. Discovery to shutter CNN+

Warner Bros. Discovery to shutter CNN+

Warner Bros Discovery (WBD) has announced it would shut down its CNN+ streaming news service less than a month after its highly touted launch. The service, which sought to capitalize on the popularity of streaming video and the growth of digital news subscriptions, will cease operations on April 30. The executive who helped design CNN's strea...


Havas Media Group launches Havas Content

Havas Media Group launches Havas Content

Havas Media Group India has announced the launch of its specialized content division, Havas Content. The unit aims to focus on leveraging dynamic content to help brands create meaningful media experiences and make a meaningful difference in consumers’ lives. Havas Content seeks to bridge the gap by offering meaningful content solutions tha...