SPN secures television broadcast rights for Celebrity Cricket League S10

Sony Sports Network has successfully secured the live telecast rights for the 10th season of the Celebrity Cricket League (CCL), allowing fans nationwide to witness the exciting cricketing action.

The tournament is scheduled to commence on February 23 and will feature renowned personalities from India’s film industry, including Salman Khan, Kichcha Sudeepa, Sohail Khan, Akhil Akkineni, Indrajith Sukumaran, Sonu Sood, Manoj Tiwari, Aarya, Jisshu Sengupta, Riteish Deshmukh, and more.

The CCL matches will take place at various venues, including Sharjah (UAE), and several cities in India such as Hyderabad, Chandigarh, Trivandrum, and Vizag, which will host the playoffs and finals.

Rajesh Kaul, Chief Revenue Officer – Distribution & International Business and Head – Sports Business, Sony Pictures Networks India, expressed enthusiasm about the partnership, stating, “Celebrity Cricket League has carved its niche in the hearts of cricket and cinema enthusiasts alike and showcases great entertainment value. Sony Sports Network is pleased to partner with Celebrity Cricket League to bring star-studded moments straight from the pitch to the viewers.”

Vishnu Induri, Founder of CCL, announced the collaboration with Sony Sports Network and highlighted the broadcaster’s reputation for airing top-notch sports events. He emphasized the league’s popularity, with the previous season reaching over 250 million viewers nationwide through TV and digital platforms.

The upcoming 10th season of CCL promises 20 action-packed games, featuring eight teams representing major film industries. With over 200 film celebrities participating, CCL continues to captivate audiences with its unique blend of sports and entertainment.

Viewers are encouraged not to miss the adrenaline-pumping moments as CCL’s 10th season unfolds exclusively on Sony Sports Network, offering unparalleled access to the heart of the action. The partnership between CCL and Sony Sports Network aims to deliver a thrilling and entertaining cricketing experience to millions of sports enthusiasts across the country.

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Ashok Mansukhani, Corporate Law and Media Law Advocate at Ashokmansukhani Associates

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SPN secures television broadcast rights for Celebrity Cricket League S10

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