DAS IMPLEMENTATION MYTHS AND REALITY

Introduction Cable TV service( real time aggregated distribution of multi-program, multi RF channels video content over wireline medium), under Cable TV Networks Regulation Act, Rules and Regulations, as amended. value chain comprises four main content distribution entities i.e. Broadcaster, Multi System Operator (MSO), Local Cable Operator (LCO) and the end consumer/subscriber. There is another entity […]

Media Quick View – Digital push remains to be the key theme within the NBP

Our viewThe policy provides details of increased focus towards broadband penetration to promote growth of digital and OTT video consumption, which will benefit digital advertising space; granting infra status to broadband just like the telecom sector will attract more investments in the space. India TV penetration has breached 75% and the incremental growth will come […]

DD Free Dish MPEG-4 channel list updated

DD Free Dish has a range of television channels available through its MPEG-4 service. According to the MPEG-4 channel list available on Freedish.in, viewers can check the names, LCN numbers, frequencies and other details of the channels. The list includes channels from different categories such as news, entertainment, devotional, music and regional content. It includes […]

AIDCF meets MIB Secy Kumar; flags cable, pay TV challenges

The All India Digital Cable Federation (AIDCF) on July 2 met Chanchal Kumar, Secretary, Ministry of Information & Broadcasting, and Prabhat, Additional Secretary, Ministry of Information & Broadcasting, to discuss key issues concerning India’s cable TV and pay TV industry and the future of the country’s broadcasting ecosystem. According to AIDCF, the meeting was marked […]

Congress MP Shukla joins clamour for digital content, AI monitoring

Congress MP Rajeev Shukla yesterday urged Parliament to tackle the rising threat of artificial intelligence-generated fake videos, calling for urgent legislative and institutional action during Zero Hour in the Rajya Sabha, including setting up a content monitoring agency. Shukla told the Upper House that deepfake and AI-manipulated content was being circulated widely on digital platforms, […]

50 TV channels give up licences in three years

As many as 50 television channels have surrendered their licences over the past three years, highlighting the growing pressure on India’s linear television business as audiences and advertisers steadily shift towards digital platforms. Rising consumption on connected TVs and mobile devices, coupled with weakening advertising revenues, has made it increasingly difficult for several channels to […]